LEGAL

Privacy Policy

Last updated: June 2026 • Effective immediately

Data Controller

adyog (“we”, “us”) operates WebPulse at pulse.adyog.com. For data protection inquiries:
Kannan SP
[email protected]
Chennai, Tamil Nadu, India

What We Collect

We collect the minimum data necessary to operate the platform:

Data Purpose Legal Basis Retention
Analytics (GA4) Traffic measurement Consent 14 months
Chat messages AI assistant Consent 90 days
Scan domains Aggregated statistics Legitimate interest Indefinite (anonymized)
Name, email (leads) Follow-up, newsletter Consent Until deletion request
Content preferences Personalization Consent Browser only (localStorage)

Cookies and Local Storage

WebPulse uses a consent manager. No non-essential cookies are set until you consent.

Category Provider Purpose Duration
Essential WebPulse Consent preferences Persistent (localStorage)
Analytics Google Analytics 4 Aggregate traffic Up to 14 months
Personalization WebPulse (local) Content affinity Persistent (localStorage)
Chat WebPulse / Gemini Conversation context Session

You can change preferences at any time via Cookie Settings in the footer.

Third-Party Services

  • Google Analytics 4 — Traffic measurement. Data processed in the US under Google’s privacy policy. IP anonymization enabled.
  • Google Gemini API — Powers the chat assistant. Conversations sent to Google’s API for response generation. Subject to Google’s API terms.
  • Cloudflare — CDN and DNS. Processes access logs per their privacy policy.
  • Fly.io — Application hosting. Servers in the US (San Jose).

We do not use advertising networks, retargeting pixels, data brokers, or social media tracking scripts.

Your Rights Under GDPR (EU/EEA)

If you are in the European Economic Area, you have the right to:

  • Access — Request a copy of all personal data we hold about you.
  • Rectification — Correct inaccurate personal data.
  • Erasure — Request deletion of your personal data (“right to be forgotten”).
  • Restrict processing — Limit how we use your data.
  • Data portability — Receive your data in a structured, machine-readable format.
  • Object — Object to processing based on legitimate interest.
  • Withdraw consent — Withdraw consent at any time via Cookie Settings or by contacting us.

To exercise any right, email [email protected]. We respond within 30 days. You may also lodge a complaint with your local data protection authority.

Your Rights Under DPDP Act (India)

Under India’s Digital Personal Data Protection Act, 2023:

  • Right to information — Know what data we collect and how we use it (this policy).
  • Right to correction and erasure — Request correction or deletion of your data.
  • Right to grievance redressal — Contact us with complaints at the email above.
  • Right to nominate — Nominate another person to exercise your rights.

Your Rights Under CCPA (California)

If you are a California resident:

  • You have the right to know what personal information we collect and how it is used.
  • You have the right to request deletion of your personal information.
  • We do not sell personal information. We do not share personal information for cross-context behavioral advertising.
  • You will not be discriminated against for exercising your rights.

International Data Transfers

WebPulse is hosted in the United States (Fly.io, San Jose). Analytics data is processed by Google in the US. If you are accessing from the EU/EEA, your data is transferred to the US under Google’s standard contractual clauses. We do not independently transfer personal data to jurisdictions without adequate data protection unless required for service operation.

Children

WebPulse is not directed at children under 16. We do not knowingly collect personal data from children. If you believe we have collected data from a child, contact us for immediate deletion.

Data Security

We implement appropriate technical and organizational measures including HTTPS encryption, access controls, and minimal data collection. However, no internet transmission is completely secure. We cannot guarantee absolute security.

Changes to This Policy

We may update this policy to reflect changes in our practices or applicable law. Material changes will be indicated by updating the “Last updated” date. For significant changes, we will display a notice on the site.

Contact

For privacy inquiries, data access/deletion requests, or complaints:
Kannan SP
[email protected]
adyog, Chennai, Tamil Nadu, India